{"id":7892,"date":"2021-09-20T09:23:12","date_gmt":"2021-09-20T13:23:12","guid":{"rendered":"http:\/\/learningexpress.com\/franchise\/?p=7892"},"modified":"2021-09-20T09:23:12","modified_gmt":"2021-09-20T13:23:12","slug":"tiktok-sensation-le-birmingham-featured-on-television","status":"publish","type":"post","link":"https:\/\/pos.learningexpress.net\/franchise\/tiktok-sensation-le-birmingham-featured-on-television\/","title":{"rendered":"TikTok Sensation LE Birmingham Featured on Television"},"content":{"rendered":"\n\t\t\t\t\n<p class=\"wp-block-paragraph\">BIRMINGHAM, Alabama. Learning Express of Birmingham, Alabama was recently featured on local NBC-affiliate new station WVTM regarding their 2021 rise to fame on the social media platform, TikTok. The store, now about one year following their first TikTok appearance, has a following of more than 2 million users and receives hundreds of thousands of likes and follows each day.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Learning Express franchisee and owner of the Birmingham location, Melissa McCollum, credited much of her store&#8217;s success this year to her staff and creative advertising on social media. &#8220;We&#8217;ve managed to make it through [the pandemic] and actually have one of our best years,&#8221; she said.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">View the entire segment on WVTM at the link below.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.wvtm13.com\/article\/alabama-toy-store-learning-express-reaches-new-heights-following-tiktok-fame\/37644870#\">https:\/\/www.wvtm13.com\/article\/alabama-toy-store-learning-express-reaches-new-heights-following-tiktok-fame\/37644870#<\/a> <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">LE Birmingham can be <a href=\"https:\/\/www.tiktok.com\/@learningexpressbham\">found on TikTok here<\/a>.<\/p>\n\t\t","protected":false},"excerpt":{"rendered":"<p>BIRMINGHAM, Alabama. Learning Express of Birmingham, Alabama was recently featured on local NBC-affiliate new station WVTM regarding their 2021 rise to fame on the social media platform, TikTok. The store, now about one year following their first TikTok appearance, has a following of more than 2 million users and receives hundreds of thousands of likes&#8230;<\/p>\n","protected":false},"author":2,"featured_media":7893,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[7,8,9],"tags":[],"class_list":["post-7892","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-local-franchise-news-article","category-marketing-programs","category-owner-spotlight"],"_links":{"self":[{"href":"https:\/\/pos.learningexpress.net\/franchise\/wp-json\/wp\/v2\/posts\/7892","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pos.learningexpress.net\/franchise\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pos.learningexpress.net\/franchise\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pos.learningexpress.net\/franchise\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/pos.learningexpress.net\/franchise\/wp-json\/wp\/v2\/comments?post=7892"}],"version-history":[{"count":0,"href":"https:\/\/pos.learningexpress.net\/franchise\/wp-json\/wp\/v2\/posts\/7892\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pos.learningexpress.net\/franchise\/wp-json\/wp\/v2\/media\/7893"}],"wp:attachment":[{"href":"https:\/\/pos.learningexpress.net\/franchise\/wp-json\/wp\/v2\/media?parent=7892"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pos.learningexpress.net\/franchise\/wp-json\/wp\/v2\/categories?post=7892"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pos.learningexpress.net\/franchise\/wp-json\/wp\/v2\/tags?post=7892"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}